Pjur Group’s New MAN Line Debuts
LUXEMBOURG – The pjur Group unveiled its new line of products for men, MAN, at the Adult Novelty Manufacturers’ Expo in Burbank, Calif., Jul. 17-19.
“The overwhelming positive reaction to the new MAN products exceeded my expectations,” said Alexander Giebel, founder of and chief executive officer for the pjur Group. “Pjur Group USA has already placed large new productions orders, ensuring they will be well-equipped for great service to all of the U.S. clients.”
The line’s anchor products, MAN Steel Gel and pjur MAN Xtend Cream, employ natural ingredients including ginkgo, ginseng, paprika and ginger extract to “increase blood flow” and assist in men’s sexual performance, according to marketing materials.
Two new pre-packaged counter displays were introduced, as well. A white unit contains women’s products; a satin display in chic black displays classic pjur best sellers.
“ANME was once again a huge success,” said Richie Harris, CEO of pjur Group USA. “We were fully booked [with customer consultations], and we had very productive meetings and made plans for in-store promotions. Many clients placed orders for the displays and new MAN products.”
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