The adult trade show world has always been, strangely enough, a collage of shows without a real independent status. During the past economic downturn more and more (dependant) shows are showing stagnation or decline in their numbers as their respective organizers are spending more and more time on their core business assets.

From its inception, The Barcelona Summit has been fiercely proud of her independent character. As CEO Andreas Bischoff says: “ How better can we serve the industry when our only goal is to create new business opportunities for all our participants and sponsors.”

This independent, customer orientated, approach has seen The Barcelona Summit catapult itself into the #1 position as Europe’s most international event for the adult online industry … within 9 months!

Walter, CMO, adds: “From the beginning we have set our sights on creating a show that thrives on efficiency and that offers our delegates the maximum of new business opportunities. We do this on a very personal level. Daily we are in the market listening, learning and discussing all facets of the marketplace with our business relations.”

This clean cut and hands-on approach is bearing fruit and the upcoming Summit will see participation expand into the gaming, gambling, betting, dating and social networking industries. The Barcelona Summit management team believes the online entertainment market is reinvigorating itself with innovation and creativity.

Confident about setting new standards, the Barcelona Summit is now aiming to initiate an effective intra-industry collaboration between these online entertainment companies. As more and more internet traffic is generated by big corporations (and almost none of that traffic is being sent to the adult online industry) a shift in focus is demanded to stimulate some well needed cross pollination.

To further stimulate some intelligent growth between these industries, The Barcelona Summit is preparing a seminar schedule that will drive industry leaders together to explore the synergies between their respective companies. Round table discussions, expert-to-expert meetings and an array of professionally moderated seminars will be the driving force in initiating and exploring collaboration possibilities.

Cementing the business approach is the change of venue that has taken place. Le Meridien Ra Beach Hotel and Spa is the new show location. Andreas comments: “To stay 100% focused for 2.5 days and do the best business possible you need to be mentally at the top of your game. With the intense concentration necessary to maximize one’s new business opportunities our delegates may need some “down-time”. Le Meridien Ra offers them a relaxation and rejuvenation program that ranks among the best in Europe. A perfect balance between business and wellness.”

For more information please contact: sales@thebarcelonasummit.com or marketing@thebarcelonasummit.com.