YNOT EUROPE – In order to sweeten the incentive for new merchants to try its SMS and phone-based payment processing services, Global Accés will double payouts to new merchants during two weeks in November.

A spokesperson for the Andorra-based alternative payment processor said payouts will be doubled for the weeks of Nov. 7-13 and 21-27. As always, payments will be tendered weekly, with no chargebacks or carrier holds on funds, he added.

“It’s simple, really,” said Global Accés Chief Executive Officer Morten Due. “We have the ability to convert traffic that credit cards can’t touch. Companies are starting to realize that there are markets out there that have money and want to see their content, but have no way to pay for a membership because they don’t have a bank account or credit cards, or they cannot afford the monthly fee. But these same users are hungry for access and are willing to pay for it in methods they are accustomed to using, in monetary increments they can afford.”

Due said merchants can expect to see between an increase in sales of between 8 percent and 12 percent, all from existing traffic. Because SMS and phone billing increments are established by regulators in each country, exact figures depend upon a website’s traffic composition.

The Global Accés system also adds a new billing model to a website’s repertoire. SMS an phone billing are micropayment methods. As such, they are inappropriate for monthly membership fees.

However, Due noted, “users who pay for adult content with their phone — whether it’s mobile or landline — are willing to visit the site a multiple of times and keep paying for only what they get. Pay-per-view, pay-per-minute and pay-per-download is the best way to utilize this type of payment solution. Recurring SMS payment is available in some countries.”

The Global Accés billing mechanism is a plug-and-play add-on for NATS, MPA3, and CCBill users. Custom integration also is available.

For more information, visit Global-Acces.com or email client support.