YNOT EUROPE – Austin, Texas-based sex toy company Fleshlight has added Carla Cox to its roster of European talent whose naughty bits the company reproduces in sex toy form. A prototype of the Carla Cox Fleshlight device will be exhibited during AVN’s Adult Entertainment Expo in Las Vegas, Jan. 18-21.

Cox, a native of the Czech Republic, came to the attention of Fleshlight during Eurowebtainment’s 10th anniversary gathering in Vienna during October 2010. A company representative indicated Cox’s entrepreneurial spirit intrigued Fleshlight’s staff when they discovered she was the only adult entertainer to have her own booth on the trade show floor.

“When I got back to the headquarters and sat down with [Fleshlight Chief Executive Officer] Steve Shubin and presented him Carla, her website, her skills at promoting herself and her dedication to being a true hardcore performer, we were both very enthusiastic,” said Chief Technology Officer David Ashley. “She’s been an outstanding talent over the past five years and is willing to last in this industry. That’s exactly this kind of commitment we’re looking for in a model.”

Cox said the timing couldn’t have been better.

“I always looked up to the Fleshlight Girls like Riley Steele, Jenna Haze and Tori Black,” Cox said. “It’s a great honor to be part of the Fleshlight organization and represent such an innovative company with the other girls, and especially with the European Fleshlight Girls. In addition to having recently launched my official website, this opportunity couldn’t happen in a better timing. Since the beginning, Fleshlight has been very supportive.”

Cox said she plans to undertake an extensive U.S. promotional and shooting tour in the spring.