YNOT EUROPE – Tonga BV, an adult novelties and lingerie distributor based in the Netherlands, has added to its catalog adult party and board games from U.S.-based Kheper Games.

“We have been discussing cooperation for some time and the recent changes in our branding and product strategy resulted in renewed interest from Tonga BV,” said Kheper Games Sales Manager Roxana Forenza. “Their great reputation in the European market, international reach and a very focused approach make them one of the most desirable business partners in Europe.”

Founded in 1998 as an importer and exporter of adult toys, Tonga BV initially focused its attention on wholesalers in the Russian market, where competition was scarce. Today the company distributes a variety of products from manufacturers including NMC, Leg Avenue, Shunga, WOW Creations, O’My Toys & Lubricants, Lelo, Nexus, Cobeco, ForPlay, SystemJo, Swede, Invit, Pow Products, Eros, Megasol, Joy Division, Belgo Prism, MD Science, Pjur and Topco Sales to both wholesalers and retailers across Europe.

“Toys are still Tonga’s core business. But due to the continuous introduction of new high quality products almost everybody can find what he is looking for at Tonga,” founder Joop de Jonge.

In 2007, Tonga begin manufacturing its own line of six toys, under the REE Pleasure Products brand.

“We were extremely excited that Tonga BV picked up our line at the last ANME show in January 2012,” Forenza said. “We have been working really hard to give our brand international appeal with a strong focus on multi-language products, not only with exciting content, but also with classy, more female-friendly design. Having Tonga as one of our major partners in Europe is an achievement we are very proud of.”