YNOT EUROPE – Zero Tolerance Entertainment and its associated companies have embarked upon a program to expand the American adult producer’s reach and influence in Europe. Going forward, the company will deal directly with retailers and distributors in European markets.

“We were tremendously happy with our relationship with Scala, [ZT’s former European distributor], but we’ve arrived at a place now in the European market where we can handle things directly,” said ZT President Greg Alves. “We look forward to maintaining vital relationships with our retailers and our other partners in Europe.”

The company recently hired Angela Bocelli to lead its international sales team. Multilingual Bocelli’s 15-year career in European sales has included experience in placing products for Fortune 100 companies.

“I’m thrilled about the prospect of further expanding our brand in Europe and beyond,” she said. “I know my passion for this industry will translate into wonderful new relationships and opportunities to work hand in hand with distributors and retailers for years to come.”

According to ZT Marketing Director Marcus West, the expansion will include not only adult movies, but also the company’s line of adult novelties: Zero Tolerance Toys.

“We’re excited about having Angela on board and aggressively expanding our major new initiatives,” West said. “With our growing team, it is a natural progression to take on the role of distributing directly, and Angela is exactly the right person to be our European liaison.”

Bocelli may be contacted via email or fax (001-818-717-1905).

For more information about Zero Tolerance Entertainment, visit ZeroTolerance.com.