PRAGUE – Online adult industry veteran Robert Levy has signed on to manage and develop affiliate program ReallyUsefulCash.

Levy most recently worked as director of sales and marketing for Reality Kings. Previously, he served as affiliate program manager at Kink.com. He entered the adult industry in 2009 after operating his own small business in San Francisco, Calif.

“I am really enthusiastic and eager to get started,” Levy said. “To be able to apply my experiences to building up a new affiliate base is going to be a really fun and enjoyable challenge, and [parent company] ReallyUseful [Ltd.] has an incredibly great approach to filming unique content that I am sure affiliates will be able to sell like hotcakes.”

ReallyUsefulCash pays a 50-percent recurring revenue share on 12 websites, but the ReallyUseful’s owner said the company intends to grow.

“I can’t tell you how excited I am to have Robert on our team,” said JT, owner of the UK-based parent company. “Robert knows exactly what the affiliate is looking for in a program, and he is the perfect fit for our company as we look to create the best affiliate offerings available in the industry.

“We have another seven sites already in production that will all be live by the end of this year,” JT added. “These sites include our first foray into both the gay niche and live production. It’s such an exciting time.”

Levy may be reached at his new email address.